Digital Marketing Executive – EdTech

BRSearch - Market Research

Job description

Are you an ambitious and motivated Marketing Executive looking to join a highly respected EdTech company? My client is looking for a creative and enthusiastic individual to join their marketing team and help them achieve their goals.

This is an exciting and unique role that is perfect for a passionate and experienced marketer who is looking for their next challenge. The successful candidate will be working remotely with occasional weekly visits to my client’s office in the West Midlands.

The successful candidate will have a passion for marketing and an eagerness to learn and develop their skills. You will be given the opportunity to work with an experienced and passionate team, and to develop your career in a dynamic and rewarding environment.

You will be creative, innovative, and have excellent communication skills. You will also be highly organised, have excellent problem solving skills, and be comfortable working in a fast-paced environment.

Main Duties
Marketing – UK and International

Working closely with colleagues in the Product Marketing team, support the delivery of:

• Website Administration: Creation of landing pages, optimisation of the website, ensuring regular content and image updates and supporting delivery of small website projects.
• Content marketing: Create visually appealing and on-brand graphics, videos, and
other digital assets for use across different marketing channels.
• Email Marketing: Execute email marketing campaigns, including segmentation,
automation, and A/B testing, to nurture leads and retain customers.
• Social Media Support: Help grow presence on social media platforms, by
sharing engaging content, and fostering community engagement to increase brand
awareness.
• Analytics and Reporting: Support the monitoring, analysis, and reporting of the
performance of digital marketing campaigns, providing insights and
recommendations for continuous improvement.

This is a great opportunity for someone who is looking to make a real difference to a growing EdTech company. If you think you have what it takes, then we would love to hear from you.

If you believe you have the skills and experience required for this role, then please get in touch. We look forward to hearing from you.

Please apply via ben@brsearch.co.uk

Requirements

This role requires a strong understanding of website management, and digital marketing
tactics, excellent communication skills, and adeptness in creative content creation.

• Proven experience in developing and executing successful digital marketing
campaigns.
• Degree or equivalent qualification in marketing or a related field.
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Experience in optimising landing pages and user funnels.
• Strong knowledge of digital marketing tools and platforms, including Google
Analytics, Google AdWords, and social media advertising platforms.
• Excellent communication skills, both written and verbal.
• Strong analytical skills and the ability to interpret data and make data-driven
decisions.
• Self-motivated with a proactive approach to problem-solving.
• Ability to manage multiple projects and meet tight deadlines.
• Up-to-date with the latest digital marketing trends and best practices.